Marketing Department News

Marketing Workshop of the Faculty of Business Administration

To strengthen scientific research capabilities for faculty members, on January 21, 2019, the Faculty of Business Administration held a workshop on the marketing field. At this workshop, the Faculty of Business Administration was honored to welcome Associate Professor. Sheau-Hwa Chen (Sarah Chen), Deputy Dean of Business Administration, National Dong Hwa University, Taiwan to exchange teaching and academic experiences with lecturers of the Faculty of Business Administration.

At the workshop, lecturers of the Faculty of Business Administration presented many papers on marketing field and received many praises and appreciation from Associate Professor – Assoc. Sheau-Hwa Chen. Through this workshop, the Faculty of Business Administration expects to help lecturers of the Department of Marketing and lecturers who are interested in marketing can improve their scientific research and publication skills. Moreover, the Faculty of Business Administration expects to promote cultural and academic exchanges between the Faculty of Business Administration, Industrial University of Ho Chi Minh City  and the Faculty of Business Administration, National Dong Hwa University to contribute to the quality improvement, sustainable development and international integration of Industrial University of Ho Chi Minh City in the future.

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